Livia Jenvey | July 17, 2017
For example, your staff needs to understand the direction they are going. It crucial you build confidence and trust amongst this group and get them excited about achieving the goals. Thus the brand of ‘You’ is a big thing in helping your team trust and feel confident in supporting you in reaching that goal(s).
This is meant to work in your favor, however if you are having challenges with you team on this, it maybe a good time to check and see how your marketing effort is going and tweak it a little.
One way to help you do this is to take a moment to ask your staff, one word that they would say would describe you best.
Once you have this word, look and see if their word aligns with the marketing message you are trying to portray with your team.
If it is, what ways can you strengthen this message? If it does not, what other actions could you take that are more aligned to the marketing message you are trying to portray to your team to help reach your goal.
Try this simple exercise out today to see how effective you are marketing yourself for success.
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